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Berlin Designer William Fan is showing for the first time during London Fashion Week
Mercedes-Benz will for the first time partner with the British Council and the British Fashion Council (BFC) to collectively present work by emerging fashion designers from 26 countries. Also Fashion Council Germany (FCG) mentee WILLIAM FAN supported by Berlins Senate Department for Economics, Energy and Public Enterprises, will present his collection for the sixth annual edition of the International Fashion Showcase (IFS) at Somerset House.
As part of London Fashion Week, this free and public exhibition gives the public, press and buyers the opportunity to discover fashion from all over the world and to celebrate universal relevance. In a dedicated area, Mercedes-Benz will further present five emerging designers whom the brand supports through their International Designers Exchange Programme (IDEP), which offers up-and-coming designers a unique opportunity to present their collections outside of their local markets to an international audience. William Fan will be part of this year’s exhibition, together with Angel Chen (China), Anna K (Ukraine), David Ferreira (Portugal) und Steven Tai (Canada).
About William Fan
The German fashion designer with Asian roots has been showing regularly at Berlin Fashion Week following his successful debut at Mercedes-Benz Fashion Week Berlin in spring 2015. WILLIAM FAN was one of three designers presented at Milan Fashion Week SS17 by Mercedes-Benz and FCG. WILLIAM FAN distorts, composes and interprets a Euro-Asian context in his very own, elegant and calm way. The label offers a high quality and functional wardrobe that mixes classical tailoring with innovative materials for men and women. The designer’s passion and his striving for perfection result in a sophisticated transformation of a dialogue between Asian and European contrasts. It focuses on textures, innovative feel and specific closing techniques. Asian materials like cashmere and silk are combined with techno-polyester and bast fibre. This unconventional merging of materials creates a harmonic unison due to a modern tailoring.
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