Bright und Seek: Streetwear meets Contemporary Fashion

The Bright Tradeshow debuted in 2005 and has grown every season since then. A format that fits perfectly in the urban space and embodies the streetwear-influenced style of Berlin. In January 2018, the range includes approximately 250 carefully selected brands, both established international players and emerging young brands, with a breakdown of approximately 70 percent menswear and 30 percent unisex collections. As an established platform, which is so popular because of its great vibes, the BRIGHT presents the leading brands and informs their visitors about the latest developments and lifestyle trends.

What would street and skatewear be without events? Under the umbrella of Bright, legendary parties and skate events take place during the fashion weeks in Berlin. So also for the upcoming Berlin Fashion Week: Six years after the opening ceremony of the Bright European Skateboard Awards in Berlin, the BESAs will take place again on 16 January 2016. Initiated by Bright in cooperation with the Solo Skateboarding Magazine and skatedeluxe, the skateboard award will be presented in the Berlin Festsaal Kreuzberg

More information about Bright Tradeshow: https://brighttradeshow.com/

SEEK complements Bright

©Premium Group, Seek summer 2017

Since 2015, Bright and Seek Exhibitions have called themselves neighbors and complemented their portfolios perfectly - in addition, buyers only have short distances between the two trade fairs belonging to Premium Group. The Seek Exhibition presents every season selected brands that perfectly translate the current street and urban trends. The portfolio includes menswear brands as well as a growing number of handpicked women's and unisex collections. In addition to fashion collections, SEEK presents a wide range of shoes, accessory collections, gadgets, cosmetics, stationery and homewares. Since its debut in 2009, SEEK has focused on autonomy, anti-trend segments, tradition and origins. Characterized by subcultures, music and art, SEEK's main concern is creating, maintaining and reinterpreting values.

Further information about SEEK: https://www.seekexhibitions.com/

Registration for Bright and SEEK as well as the other fairs of the Premium Group: https://registration.premium-group.com/de