Facts & Figures Berlin Fashion Week

Facts and figures about the Berlin Fashion Week and the Hotspot Berlin

The Berlin Fashion Week will again be held in the German capital from 17 to 20 January 2017.Buyers, press representatives and trade visitors are expected to look at the current collections for autumn / winter 2017 within up to 10 trade fairs and trade fair formats within four days.

Already in the successful summer season in June 2016, 200,000 trade visitors attended the 150 events and more than 70 fashion shows. Berlin has established itself in only a few seasons and is one of the top five fashion destinations worldwide.

In addition to already established platforms such as the fashion fairs Panorama, Premium Exhibitions, Show & Order, Bright and Seek, the Greenshowroom and the Ethical Fashion Show, the Selvedge Run, the Berliner Mode Salon and the Mercedes-Benz Fashion Week Berlin, there are always new concepts that round off the high-quality program of the Berlin Fashion Week.

Berlin is evolving steadily and makes niches into relevant markets. Green fashion and upcycling are gaining in importance: more and more Berlin model sets - including Schmidttakahashi, Ica Watermelon and Ewa Herzog and many more. - take into account ecological standards in production. The GreenShowroom and the Ethical Fashion Show, as well as the major trade fairs, show numerous brands of the eco portfolio.

In Berlin, creativity meets technology - at the Berlin Fashion Week, innovative wearables are presented and established at FashionTech. The IDZ Berlin (International Design Center) or platforms like Sourcebook offer numerous services for labels. They organize presentations on the ground and abroad, convey production know-how as well as contacts, thus facilitating fashion companies the steps towards more growth and the conquest of new markets.

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Facts Berlin Fashion Week:

- Twelve trade fair and fashion platforms

- Over 70 fashion shows with 50,000 visitors

- Over 200 events

- Around 200,000 visitors per season (total number of visitors of all events)

- Approximately 550 accredited journalists

- additional economic performance by Berlin Fashion Week: 120 million EUR per season, i. 240 million euros per year 

Facts Hotspot Berlin:

- More than 2,500 companies are in fashion in the capital

- The turnover of the fashion industry rose by 117% from 2009 to 2013 to around EUR 3.8 billion.

- At the same time, the number of employees rose by 51% to 22,800 (2014) employed persons.

Berlin stands for talent

Berlin designers regularly win prizes at regular intervals: including Tim Labenda (International Wool Prize 2016, SYFB), Annelie Schubert (Hyères), Isabell de Hillerin (New Faces Fashion), Bobby Kolade (SYFB), Augustin Teboul (International Woolmark Prize) . Please check and supplement - here only relatively current price carriers can be selected

In order to promote these talents, almost every season, slots are advertised and given to young designers by the senate administration for economy, energy and companies / project future. In addition, Projekt Zukunft supports young talents through a participation in the Berlin fashion show and the mentoring program of the Fashion Council Germany. Individual and infrastructure projects in the fashion sector are estimated at approx. 1 million EUR per year since 2007, supported by the Senate Administration for Economy, Energy and Enterprises.

The state of Berlin has played a leading role over SenWEB / project future with start-up financing, grants and participations of more than EUR 10 million (without IBB loan programs and investment cost subsidies) as well as active support for the successful development of Berlin Fashion Week and the model landscape.

Facts Promotions

- 8 slots for young designers per season

- support for individual and infrastructure projects with around EUR 1 million per year

- Participation in the Berlin fashion salon and mentoring program of the Fashion Council Germany

- Promotion of the Berlin Showroom - Community presentation abroad

All detailed information on funding: http://www.fashion-week-berlin.com/en/foerderung.html 

All information, calendar with over 200 events and daily news about the Hotspot Berlin and the Berlin Fashion Week can be found on the website www.fashion-week-berlin.de, which informs more than 500,000 users per season.

Berlin Fashion Week: January 17 to January 20, 2017